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Buffalo Tom
Integrated Tour & Merch Campaign
We amplified Buffalo Tom’s reach and fan engagement through a strategic combination of paid ads and email marketing. By integrating targeted campaigns with CRM-driven email efforts, we successfully drove ticket sales, merchandise purchases, and Spotify engagement while growing their social audience.
400K
SPOTIFY STREAMS
800
TICKETS SOLD
1K
NEW EMAIL SUBSCRIBERS
9.7%
LIST GROWTH
Campaign
Highlights
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🌐 Integrated Campaigns
Combined DSP promotion, tour marketing, merchandise, and email list building.
📧 Email Marketing
Achieved 80%+ open rates with strategic content including exclusive offers.
🎁 Father's Day Success
Merchandise promotion generated 7x increase in sales on campaign day.
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