Hayes Warner's TikTok Soars: A Successful Campaign Boosts Following and Engagement
CHALLENGE:
Hayes Warner aimed to significantly increase her TikTok following, boost video views, and enhance overall engagement on the platform to strengthen her brand and reach a wider audience.
STRATEGY:
A strategic campaign was developed utilizing TikTok ads optimized for follows and video views. The campaign leveraged Hayes Warner's best-performing content to maximize engagement and growth. Key elements of the solution included:
-
Ad Optimization: TikTok ads were specifically optimized to drive follower growth and increase video views.
​
-
Content Selection: The campaign utilized Hayes Warner's top-performing content to ensure high engagement rates.
​
-
Targeted Approach: Ads were strategically targeted to reach potential fans and increase brand visibility.
RESULTS: ​​​
​
Video Views: +1.8M
Followers: +100K
Pre-save Conversions: +5.9K
​